Complete collection of car body advertising fonts
Is there anything you need to pay attention to when designing car body advertisements?
1.
Mobility
The objects of mobile car body advertising are pedestrians and drivers on vehicles in motion. People, pedestrians, drivers and passengers receive product information through visual advertising images, so the design of body advertising must take into account the three factors of distance, perspective and environment. Combined with the current situation of Shenzhen's subway construction and frequent road renovations within and outside the Guan, on the increasingly congested roads, what is the appropriate size of the keywords on the car body? The audience is within a distance of 5 to 10 meters, watching mobile car body advertisements, It would be more convenient for the font size of the key points of the advertisement to be between 35 centimeters and 55 centimeters. Therefore, the first step of design is to determine the location and size of advertising elements based on three factors: distance, viewing angle, and environment. Common body advertising trucks are generally rectangular, while passenger cars such as King Long, Iveco, Transit, Jinbei, Changan, Wuling, etc. are not simply rectangular with one horizontal and one vertical direction. We must consider the LOGO, keywords, phone number, and website address when designing. We must avoid the door handles, door opening grooves, tires, keyholes for opening the fuel tank, car lights, and even accurately calculate the positions of the windows and door openings, based on these specific details, and make the car body The color of the advertising picture should be coordinated with the original color of the motor vehicle, so as to create visual beauty. The advertising content should also be based on the actual vehicle size, model, color and other vehicle conditions. Car body advertising should focus on creating a good gaze effect, because the basis of advertising success comes from the contact effect of gaze.
2. Indicative
Indicative Since the audience is moving pedestrians and drivers in moving vehicles, the location and time of the audience passing the advertisement must be taken into consideration in the design. Pedestrians are not willing to accept cumbersome images. Only by unexpectedly attracting the attention of pedestrians with concise images and revealing forms can the audience be attracted to watch the advertisement. Therefore, the design of car body advertisements should pay attention to reminders, with pictures and texts, with images as the mainstay and text as the auxiliary. The text should be simple and clear and should not be lengthy. If newspaper and magazine advertisements can be added, then car body advertising should only be subtracted. LED advertising screens are also a very profitable form of advertising for outdoor advertising.
3.
Simplicity
Simplicity is an important principle in car body advertising design. The entire picture should be as simple as possible. The design should be original and always adhere to the principle of less but better. Think hard and try to leave ample room for the audience's imagination. We must know that consumers' attention to advertising is inversely proportional to the amount of information on the screen. The more complex the image is, the more confusing it will be for the audience; the simpler the image, the higher the attention value of consumers.
Mobility
The objects of mobile car body advertising are pedestrians and drivers on vehicles in motion. People, pedestrians, drivers and passengers receive product information through visual advertising images, so the design of body advertising must take into account the three factors of distance, perspective and environment. Combined with the current situation of Shenzhen's subway construction and frequent road renovations within and outside the Guan, on the increasingly congested roads, what is the appropriate size of the keywords on the car body? The audience is within a distance of 5 to 10 meters, watching mobile car body advertisements, It would be more convenient for the font size of the key points of the advertisement to be between 35 centimeters and 55 centimeters. Therefore, the first step of design is to determine the location and size of advertising elements based on three factors: distance, viewing angle, and environment. Common body advertising trucks are generally rectangular, while passenger cars such as King Long, Iveco, Transit, Jinbei, Changan, Wuling, etc. are not simply rectangular with one horizontal and one vertical direction. We must consider the LOGO, keywords, phone number, and website address when designing. We must avoid the door handles, door opening grooves, tires, keyholes for opening the fuel tank, car lights, and even accurately calculate the positions of the windows and door openings, based on these specific details, and make the car body The color of the advertising picture should be coordinated with the original color of the motor vehicle, so as to create visual beauty. The advertising content should also be based on the actual vehicle size, model, color and other vehicle conditions. Car body advertising should focus on creating a good gaze effect, because the basis of advertising success comes from the contact effect of gaze.
2. Indicative
Indicative Since the audience is moving pedestrians and drivers in moving vehicles, the location and time of the audience passing the advertisement must be taken into consideration in the design. Pedestrians are not willing to accept cumbersome images. Only by unexpectedly attracting the attention of pedestrians with concise images and revealing forms can the audience be attracted to watch the advertisement. Therefore, the design of car body advertisements should pay attention to reminders, with pictures and texts, with images as the mainstay and text as the auxiliary. The text should be simple and clear and should not be lengthy. If newspaper and magazine advertisements can be added, then car body advertising should only be subtracted. LED advertising screens are also a very profitable form of advertising for outdoor advertising.
3.
Simplicity
Simplicity is an important principle in car body advertising design. The entire picture should be as simple as possible. The design should be original and always adhere to the principle of less but better. Think hard and try to leave ample room for the audience's imagination. We must know that consumers' attention to advertising is inversely proportional to the amount of information on the screen. The more complex the image is, the more confusing it will be for the audience; the simpler the image, the higher the attention value of consumers.