How much does an outdoor billboard cost?

⑴How much does it cost to rent large billboards on both sides of the highway for a year?
Basically, in areas with medium living standards, the rent is 50,000 yuan per side, so the rent for a double-sided anti-aircraft gun billboard is 100,000 yuan. , the three sides are 150,000 yuan. On this basis, prices in less developed areas are lowered and prices in developed areas are raised. The final price also depends on the road section, traffic volume, the aesthetics of the sign itself, etc.

What are the forms of highway advertising?
1. Wall advertising forms. In terms of highway advertising forms, there are not only large advertising media such as single columns, but also wall advertising. Anyone who has been on an expre ssway knows that expre ssways are generally relatively long and pass through some urban areas or villages. Many builders will set up large wall advertisements along the road. The purpose is to allow vehicles and people on the highway to clearly see the advertising content on these walls, thereby achieving a certain product promotion effect. 2. Bridge advertising form. With the continuous development of road transportation in China, the situation of unobstructed highways has long appeared. Many "bridges" have appeared in the chaotic and constantly intertwined traffic arteries. 3. Building advertising format Highway building advertising is usually built on the building next to the highway. It has a relatively wide radiation area, a larger audience area, and wider communication.

What are the advantages of highway billboards?
1. High posture and high image. The overall effect of highway outdoor advertising is at the commanding heights of the visual environment, with a majestic image space. 2. Stability of carrier settings. Highways adopt closed management. Compared with urban areas, the stability of carrier settings can generally be maintained. 3. Cost advantage. Compared with other media, it is irresistibly attractive. The average cost is equivalent to 1/10-1/30 of other media such as television and newspapers. The cost advantage is obvious. 4. Good time allocation, and the trend of social activities is also beneficial to high-speed outdoor media advertising. Consumers stay at home less than before. Obviously, the effect of indoor media has been weakened than before.

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