How to open a billboard physical store

The characters are pink, purple, blue, or red. Brother Na, because the pure and scattered color of the signboard is the same as the corporate culture color, it repre sents his own principles and principles of making Qishi. The artistic conception is fine, but don’t use yellow. Because the public opinion of this color is not good, at least I think so. Haha

How to operate: First of all, we need to understand the business scope of the advertising company: you can do everything other advertising companies can do if you have the ability to do it. Such as graphic design, 3D design, garden design, environmental design, architectural design, printing, inkjet painting, engraving, advertising light boxes and lighting production for various advertising needs, and various media placements (outdoor Optimus Prime, roadside advertising light boxes, TV media , broadcast media, newspaper media, online media publishing and design) are all acceptable. From the above, it can be seen that the business of advertising companies is very broad, and the more business channels they have, the more money they will naturally make. \x0d\x0aStaffing: Business supervisor or operations supervisor: Fully responsible for the business work and daily administrative work of the operation group or business group. For the upper level, he is responsible to the department director and reports the work; for the lower level, he inspects the work of the account director. Also responsible for maintaining contact with higher-level and higher-status customer enterprise decision-makers, sales and marketing directors or marketing managers, responsible for the development and investigation of new business, and developing original business. Account Director: Responsible for reporting to the department director or business manager. Responsible for carrying out business activities according to the advertising plans and budgets of the clients we repre sent and striving for profits for the company. Participate in formulating customer marketing policies, developing advertising goals and strategies, and be responsible for briefing customers on the creative intentions of advertising, introducing the first draft of creation, and reporting on work progress. In addition, it also participates in developing new businesses. Director of the Creative Department: Fully responsible for the administrative management and business management of the Creative Department, and controlling the level of advertising creation. Supervise and ensure that creative staff work according to the advertising plan work schedule and advertising budget standards, be responsible for assigning work tasks to creative teams and creative staff, and focus on supervising and ensuring the implementation of advertising strategies. Have the right to select, appoint and evaluate creative personnel. Participate in the creation of advertisements for new businesses. Responsible to the general manager or deputy general manager. Printing production: Team leader, fully responsible for the production of print advertisements in newspapers and periodicals within the company. Responsible for negotiating business with relevant production units, and providing guidance and suggestions on the adoption of various printing technologies. Lead the work of copywriters and be directly responsible to the department director for reporting work. Film and Television Advertising: Team leader, fully responsible for the production of radio and television advertisements within the company. Responsible for negotiating with relevant production companies, etc. \x0d\x0aCapital investment and income analysis: Facade: six months, 7,000, pay six and get one. 20-40 square meters. The reason why I wrote 6 months is that if you can renovate the house and decoration in 6 months, you can do it yourself. If you don’t know, ask me. The cost is about 1,300, which is very high-end. Don’t do inkjet printing. The interior is simply decorated, including office supplies, tables and chairs, and looks a bit classy. 2,000 yuan is the pre requisite for accepting large orders, because it is easy for customers to trust you. Machine: The second-hand fax machine 250 is very powerful. It is sold on Taobao. It can scan business cards, intelligently reply, and record color printing. The Epson 2900 model costs RMB 1,500. This machine can also do digital development and print photos. Chiba Parkway punch machine 1700 It is mainly used for text binding, and the machine is easy to use. If you don’t know, you don’t have to buy it. Just take the order and resell it. The sealing machine is 200. Small investment and big return. If you have the money to buy a new one, 6000 is a good deal in the long run; if you don’t have the money, buy a second-hand one for 3000, which has more functions than the new one. If you are local There are many copier repair companies, such as in places like Nanjing, Shanghai, and Guangzhou, where buying new ones is worse than buying used ones. Scanner: BenQ costs 300 yuan. You can also buy a Canon photo machine. You can buy two computers that are not profitable now. The host computer is 1500 yuan each. The monitor is a desktop Samsung Philips for 800 yuan for drawing, and an LCD BenQ is 500 yuan. The total staff salary is 4,300. Please give me a design. 1,000 is very good for small cities, and 1,600-1,800 for big cities is very good. Prices above 2,000 are used by design companies in office buildings. Prepare the cost turnover amount of her 3-month salary for self-funded turnover, leaving 6,000 to 10,000 quick cash. For example, it is normal to receive orders and transfer orders. It is common for you to pay four to five thousand in advance for a printing order. Income, if the number of customers is large, the monthly income can be tens of thousands of yuan. A large order, such as film and television production or 3D effect animation, etc., can cost tens of thousands of yuan, and the cost can be recovered in less than a year. \x0d\x0aEND\x0d\x0aNotes\x0d\x0aThe development of advertising companies proves the continued development of China's science and technology. In the past, advertising was all about billboards, but now there are many types of advertising, such as: online advertising, There are many forms of physical advertising, in-car video, TV advertising, newspaper advertising, etc., and our advertising company uses high-tech software to create advertising effects. So if you want to make money, you must follow the pace of society, otherwise you will be eliminated by society!

There are many ways to promote a physical store. The following are some common publicity methods:
1. Make exquisite leaflets and posters and place them in the store Doors, nearby bus stops and other crowded places.
2. Use social media platforms for promotion, such as WeChat, Weibo, Douyin, etc., to publish store information and promotions to attract fans' attention.
3. Cooperate with surrounding merchants to organize joint promotional activities to jointly attract customers.
4. Participate in local business exhibitions or activities to showcase the store's products or services and expand its popularity.
5. Provide coupons or gift cards to encourage customers to come and spend.
6. Set up a tasting area or trial area in the store to allow customers to experience the product or service for themselves.
7. Use outdoor billboards, bus body advertising and other methods to promote.
8. Cooperate with local media to publish store pre ss releases or exclusive interviews to increase exposure.
9. Organize offline activities, such as theme parties, lectures, etc., to attract customers to participate.
10. Provide high-quality after-sales service to satisfy customers and make them willing to recommend them to others.
The above are some common physical store promotion methods. In short, if you want to do a good job in promotion, you must first understand the needs and pre ferences of the target customer groups. At the same time, you must focus on innovation and differentiation, and constantly try new promotion methods and Only in this way can we stand out in the fierce market competition. I wish you a prosperous business!