吸引顾客眼球的广告灯箱文字

When we walk in the streets and alleys of the city at night, we often see rows and rows of dazzling light boxes that catch our eyes. . It is an advertising product that strives to achieve the best results. It also constitutes the urban landscape in a certain sense. So what kind of light box can attract our attention and achieve a satisfactory advertising effect? So the editor will analyze some relevant knowledge about light box design from a professional’s perspective!

The plane is appropriate

First of all, we need to design the plane of the light box. The advertisement of the light box usually achieves an advertising effect through the graphic design of some luminous bodies. In the graphic design of the light box, Graphics are a very important part of lightbox design. Most of the light boxes are placed outside the store, so like other outdoor advertisements, they can make us achieve a strong attention effect in an instant, so when we design the graphics and text of the light box, we must Focus on a visual impact, but don’t forget about authenticity. If the flat effect of the light box is too small, more content cannot be introduced. Then we require that the advertisements on the light box must be very concise and clear, so that people will feel very amazed after seeing it, and they will never forget it the second time they look back.

The picture is neat and tidy

The next step is the picture effect of the light box, because most of the pictures in the light box are made of some glass or some new materials. Therefore, we should not choose a variety of colors as a combination. If there are multiple colors, it will not only increase the production cost, but also affect the advertising effect, which will be counterproductive. We only need to choose one or two or three colors, and the picture of the light box must maintain a bright effect, which can attract people's eyeballs and provide visual stimulation, so that people can attract people to observe the advertisements on the light box.

Concise text

At the same time, in terms of advertising and design of light boxes, we generally don’t use too much text, because firstly, too much text is difficult to design, and secondly, this is what people It’s not easy to remember after reading it, so we must remember that text is the soul of lightbox advertising. We must seize a good idea? Only by using a catchy slogan can our light box be remembered by people. And in terms of the shape design of characters, because there are many forms of Chinese characters in China, when we use characters, we must pay attention to keeping up with the trend of the times, making it look scientific and concise. At the same time, we must pay attention not to have typos, so even if it causes Onlookers, that is also a source of laughter.

The above is some relevant knowledge about light box design compiled by the editor. As a carrier of advertising, light boxes involve a lot of knowledge.