Is it legal to put billboards on the roadside?
1. Erecting billboards on the side of the highway shall be unified by the transportation department of the Provincial People's Government. The planning, design and construction shall be approved by the provincial highway administration agency.
2. Erecting advertising signs on the side of the road is under the coordination of various departments such as road administration, greening, and urban management, and handles relevant procedures. Shenchen, of course, may be different in each region, so you can consult directly locally.
1. Types of billboards on the roadside
1. Single-column billboards
Billboards are placed on special support columns, most of which are column-type T-shaped or P-shaped. The billboards are facing dense According to the flow of vehicles and people, advertising devices are set up on highways, major traffic arteries and other places. The commonly used size is 6 meters high by 18 meters wide, and mainly uses spotlights as lighting equipment.
2. Bus shelter billboards
Usually, they are outdoor media installed in bus shelters, with light boxes as the main form of expre ssion. The advertisements arranged in this type of media are mainly for mass consumer products.
3. Large light boxes
Basically they are installed on the exterior walls of buildings, as well as on the roof or podium. It is a colorful billboard during the day, and when it is lit at night, it becomes an "internally lit" light box advertisement.
It should be noted that road safety is no small matter, and don’t do it out of spite. To ensure the safety of people traveling, please do not install billboards on both sides of the highway without permission.
Legal basis:
"Highway Law of the People's Republic of China"
Article 54
No unit or individual may operate within the scope of highway land without the approval of the transportation department of the local people's government at or above the county level. Install signs other than highway signs.
Article 79
Anyone who violates the provisions of Article 54 of this Law by erecting signs other than highway signs within the scope of highway land shall be ordered to remove them within a time limit by the competent transportation department and may be fined not more than 20,000 yuan. Fines; if it is not removed within the time limit, it will be removed by the transportation department, and the relevant costs will be borne by the installer.
The management department for roadside billboards is the local urban management and administrative law enforcement bureau or planning department.
The detailed explanation is as follows:
1. Division of responsibilities: According to the specific regulations of different cities, the management responsibilities of billboards may vary, but they usually involve the management of outdoor advertising, especially Advertisements that affect the appearance of the city will be placed under the management of the local urban management and administrative law enforcement bureau or planning department. These departments are responsible for ensuring that the installation of billboards complies with relevant regulations on urban planning and city appearance management.
2. Approval of billboard establishment: In order to regulate the installation of billboards, these departments will formulate relevant policies and standards. For example, the location of billboards needs to be approved to ensure that they will not hinder traffic and fire safety. For billboards that violate regulations, relevant departments will take corresponding measures.
3. Daily supervision and maintenance: In addition to establishment approval, these departments will also conduct daily supervision of billboards that have been established to ensure that they comply with relevant regulations and that there are no safety hazards. For billboards that are damaged or pose safety risks, relevant units or individuals will be required to repair or remove them.
In short, the management of roadside billboards involves many aspects, including establishment approval, daily supervision and maintenance, etc., and is usually the responsibility of the local urban management and administrative law enforcement bureau or planning department. The work of these departments is to ensure the compliance and safety of billboards and maintain the city's appearance.