A. Basically, you need to go to the urban management department for approval and industrial and commercial registration. The rest are incidental and need to be stamped, mainly from the urban management department. , (Advertising is generally the responsibility of the urban management)
If you want to invest in LED display screens, understand the current market and your customer resources in advance. After the screen is completed, you must have stable customer resources to make a profit! Furthermore, if you choose products with high cost-effectiveness, don’t blindly pursue price. If your display screen is not good, no one will place ads for you! But you also have to consider cost recovery. Generally, the cost needs to be recovered within one year, and it will only be profitable in the next few years!
As far as I know, most of them are profitable, including Phoenix Media and Focus Media! All invest in the LED field, and if they do well, the profits will be huge, but some will get worse as time goes by. The main reason is that they are reluctant to invest in the early stage, and if they make a poor display screen and the playback is ineffective, it is a loss!
If you want to invest in a display screen, it is recommended that you write a plan and outline your overall plan. It is best to lobby the government for support, which will be much easier to handle!
Words beforehand:
1. Register an advertising company and obtain an outdoor advertising license
2. Conduct a market survey in advance to know the location and revenue of local display screens. Collect effective customers
3. Find a good location with a large flow of people, a large audience, and a good location
4. Go to the local urban management office for location approval
5. Use LED display Large screen
6. Find cooperative customers
Feature 1, the combination of dynamic and static, day and night interchange. The LED colorful screen is a static picture during the day and becomes a colorful screen at night. It changes the traditional advertising situation of displaying static advertisements during the day and night, achieving the effect of "combining movement and stillness with day and night interchange". This gives customers greater choice in advertising formats, maximizes the advantages of billboards, and obtains more generous returns.
Feature 2: One painting during the day and one screen at night. The LED colorful screen is displayed in people's vision in the form of traditional static spray painting during the day, and at night it plays various videos, animations, and text advertisements in the form of a full-color display. Compared with other outdoor advertising (inkjet advertising, neon advertising, three-sided advertising), it has a stronger visual impact at night, which greatly improves the communication value of outdoor media and truly realizes the dream of "one painting during the day, one screen at night".
Feature three: limited space, unlimited content. With the introduction of national energy conservation and emission reduction policies and the needs of urban construction and development, local governments have successively dismantled and rectified a large number of billboards and restricted low-end advertising, making outdoor advertising resources increasingly scarce. At this time, the timely emergence of LED colorful screens has solved the resource shortage situation. It allows existing advertising resources to "display unlimited content in a limited space."
Feature 4: The price of neon lights and the enjoyment of display screens. The transition from traditional neon advertising to LED display advertising requires a long process. Many problems hinder its development, but the main problem is price. The current price of display screens is too high, the production investment cost is too large, and the cost recovery period It is too long to be popularized. At this time, a transitional product is needed, which is the LED colorful screen. Its characteristics are: "The price of neon lights, the enjoyment of the display screen."
