Special power tools for billboard installation
2024-09-21 16:30:48⒈Introduction to Lao A Power Tools Company
1. Lao A Power Tools Company originated in Taiwan and initially focused on the production and processing of hexagon socket and bit products. In 1995, the company established a production base in Kaohsiung City, Taiwan, and then expanded its product line to areas such as automobile repair and electronic tools in 1998. Since then, the company has mainly focused on external production and processing, and its products have been widely sold around the world, especially in the European and American markets and some countries and regions in Asia.
2. The following is a brief introduction to the major power tool companies and brands in the domestic market. Dayou and Vickers are like Shaolin and Wudang in the power tool industry. Although they are not the largest sects in terms of sales, their technical attainments are very high and they have cultivated a large number of talents for the entire industry. The technology of many other brands has From these two families.
3. Dongcheng is the leading brand in China's power tool market, with a sales network all over the country and annual sales of more than 4 billion yuan. The company's daily production capacity reaches 50,000 to 60,000 units, and it owns brands such as Dongcheng and DCA. Dongcheng's products are famous for their simplicity, stable quality and high cost performance. The product line covers a full range of power tools, lithium battery series, power tool accessories, garden tools, air compre ssors and welders, etc. After more than 20 years of development, Dongcheng has become the leader in China's power tool industry. Its success can be mainly attributed to the following aspects:
1. Strong manufacturing strength: Dongcheng attaches great importance to the manufacturing process and has made large investments in equipment, production lines and management systems. The author had the opportunity to visit Dongcheng's workshop and automation equipment, and was deeply impre ssed by its high level of manufacturing capabilities. At pre sent, Dongcheng's daily production capacity of lead liquid has reached 50,000 units, and its annual output is close to 15 million units. This number is second only to the top three power tool brands and TTI Company in the world.
2. Solid brand building: Dongcheng has put a lot of effort into brand promotion. Its eye-catching billboards can be seen no matter which hardware market in the country; its iconic signs can be seen no matter which city it is in. big sign. In addition, the company also provides subsidies for the placement of Dongcheng display racks in stores, making the Dongcheng brand ubiquitous.
3. Complete sales channels: Dongcheng made use of the human resources in Qidong area, starting from repair and retail, and quickly spre ad the power tool sales network across the country. With this advantage, Dongcheng's products can quickly reach wholesale agents in various provinces and then be sold to power tool retail stores nationwide. This stable quality has won the trust of customers and made Dongcheng an indispensable brand in the industry. Over time, Dongcheng changed the exclusive model of provincial agents and introduced competition to reduce the profits of agents, allowing consumers to purchase Dongcheng products at more favorable prices, which also created its cost-effective Advantages.
⒉For professional photography of products (such as Taobao products, pots, mops, power tools, etc.), which brand and model of SLR should I use? 2. The following is a brief introduction to the major power tool companies and brands in the domestic market. Dayou and Vickers are like Shaolin and Wudang in the power tool industry. Although they are not the largest sects in terms of sales, their technical attainments are very high and they have cultivated a large number of talents for the entire industry. The technology of many other brands has From these two families.
3. Dongcheng is the leading brand in China's power tool market, with a sales network all over the country and annual sales of more than 4 billion yuan. The company's daily production capacity reaches 50,000 to 60,000 units, and it owns brands such as Dongcheng and DCA. Dongcheng's products are famous for their simplicity, stable quality and high cost performance. The product line covers a full range of power tools, lithium battery series, power tool accessories, garden tools, air compre ssors and welders, etc. After more than 20 years of development, Dongcheng has become the leader in China's power tool industry. Its success can be mainly attributed to the following aspects:
1. Strong manufacturing strength: Dongcheng attaches great importance to the manufacturing process and has made large investments in equipment, production lines and management systems. The author had the opportunity to visit Dongcheng's workshop and automation equipment, and was deeply impre ssed by its high level of manufacturing capabilities. At pre sent, Dongcheng's daily production capacity of lead liquid has reached 50,000 units, and its annual output is close to 15 million units. This number is second only to the top three power tool brands and TTI Company in the world.
2. Solid brand building: Dongcheng has put a lot of effort into brand promotion. Its eye-catching billboards can be seen no matter which hardware market in the country; its iconic signs can be seen no matter which city it is in. big sign. In addition, the company also provides subsidies for the placement of Dongcheng display racks in stores, making the Dongcheng brand ubiquitous.
3. Complete sales channels: Dongcheng made use of the human resources in Qidong area, starting from repair and retail, and quickly spre ad the power tool sales network across the country. With this advantage, Dongcheng's products can quickly reach wholesale agents in various provinces and then be sold to power tool retail stores nationwide. This stable quality has won the trust of customers and made Dongcheng an indispensable brand in the industry. Over time, Dongcheng changed the exclusive model of provincial agents and introduced competition to reduce the profits of agents, allowing consumers to purchase Dongcheng products at more favorable prices, which also created its cost-effective Advantages.
Judging from the problem, you still lack a certain understanding of professional photography of product advertisements, and you also lack a certain understanding of photography.
If you are shooting professional product advertisements, you must have a professional camera and several professional lenses. I am afraid that 20,000 yuan will not be enough. This depends on development. Professionally photographed product advertisements can’t just be sent to Taobao or other websites, right? What would you do if you published a picture album or made a billboard? If you are learning to shoot product advertisements, you can choose a digital camera with an APS-C size sensor.
First, let’s start with the product photos on the website. Nikon D3200 is the latest, with the highest pixels, and you don’t have a choice in sensor size. The Canon 650D is also good, but considering the content you are shooting, choose the Nikon because the images are more solid. Since the advertising products you are shooting are not large in shape, it is best to choose a focal length for the lens, such as 35mm or 50mm. It is not recommended to choose a zoom head. Generally, the distortion of DX zoom heads is relatively large, which will make the product look out of shape. Save the money to replace it in the future.
Second, a simple studio is not a big problem and can be built in our dormitory. A working platform can be covered with non-reflective cloth. It is best to choose several colors of background paper or background cloth. The background cloth may be a little more expensive. Many daily necessities on the Internet are photographed very casually. In fact, this is an irresponsible attitude. We must be serious. Just pre pare a spotlight and two incandescent lamps that can emit diffuse light. Because you also need to photograph products such as power tools, you need to equip the lens with several polarizers. When buying, ask more and explain your needs clearly. Products have different degrees of reflection and require different polarizers. Buy two first and add more after you gain experience.
Third, these are all temporary. It was taken for the merchant to publish on the website. If there is development in the future and your photography is good, some manufacturers will find you to shoot product advertisements. At that time, you will understand: why you have to use a professional camera to shoot advertisements. Let’s consider the replacement issue again.
If you are shooting professional product advertisements, you must have a professional camera and several professional lenses. I am afraid that 20,000 yuan will not be enough. This depends on development. Professionally photographed product advertisements can’t just be sent to Taobao or other websites, right? What would you do if you published a picture album or made a billboard? If you are learning to shoot product advertisements, you can choose a digital camera with an APS-C size sensor.
First, let’s start with the product photos on the website. Nikon D3200 is the latest, with the highest pixels, and you don’t have a choice in sensor size. The Canon 650D is also good, but considering the content you are shooting, choose the Nikon because the images are more solid. Since the advertising products you are shooting are not large in shape, it is best to choose a focal length for the lens, such as 35mm or 50mm. It is not recommended to choose a zoom head. Generally, the distortion of DX zoom heads is relatively large, which will make the product look out of shape. Save the money to replace it in the future.
Second, a simple studio is not a big problem and can be built in our dormitory. A working platform can be covered with non-reflective cloth. It is best to choose several colors of background paper or background cloth. The background cloth may be a little more expensive. Many daily necessities on the Internet are photographed very casually. In fact, this is an irresponsible attitude. We must be serious. Just pre pare a spotlight and two incandescent lamps that can emit diffuse light. Because you also need to photograph products such as power tools, you need to equip the lens with several polarizers. When buying, ask more and explain your needs clearly. Products have different degrees of reflection and require different polarizers. Buy two first and add more after you gain experience.
Third, these are all temporary. It was taken for the merchant to publish on the website. If there is development in the future and your photography is good, some manufacturers will find you to shoot product advertisements. At that time, you will understand: why you have to use a professional camera to shoot advertisements. Let’s consider the replacement issue again.
