How to shoot a billboard logo with a high-end feel
The key to improving the high-end feel of a picture is the use of light. Try to avoid strong direct hard light, which may produce too many shadows and affect the display of product details. It is recommended to use a soft box or reflective plate to adjust the light to make it more even and soft. For products that need to emphasize texture, hard light can be used appropriately to create an atmosphere.
The choice of background cannot be ignored. A simple solid color background, such as white or neutral tones, can better highlight the product itself and avoid distracting the audience's attention. Avoid cluttered backgrounds or overly fancy decorations to make your product the visual focus.
Photography color matching is equally important. You can try contrasting color combinations, such as black and white contrast or dark and light contrast, to highlight the features of the product; or choose consistent color matching based on brand positioning to enhance the recognition of the brand image.
Choosing the right photography equipment is also the key to improving picture quality. A good camera and lens help capture detail and color gradation, and a stable tripod ensures sharp photos. Don’t forget that displaying the details and craftsmanship of the product is a direct means to enhance the sense of luxury.
Post-processing is the icing on the cake, adjusting color, contrast and brightness appropriately and repairing flaws, but it is important to maintain the authenticity of the product. In this way, each picture can show the high quality and uniqueness of the product, attracting more customers' attention.
In general, by paying attention to light, background, color matching, equipment selection, detail pre sentation and post-processing, you will be able to take more high-end Amazon product pictures, thus increasing the appeal of the product. and sales results.
In life, we can feel the quality of products through direct sense of smell and taste, but on the Internet, it is difficult to obtain corresponding evaluation of product quality through sense of smell and taste; especially e-commerce Stores need to figure out how to enhance the attractiveness of their products, and should make every effort to pre sent your online store's products to customers in the best possible way. However, shooting in a studio requires purchasing expensive equipment or inviting professional photographers, which is not a cheap thing and is not suitable for small and medium-sized online stores. So we’ve put together some tips for you to take great product photos at home (even if you’re taking them with your phone).
Add Light Source Illumination
The main secret to good photography is lighting. Without enough light, getting a clear, bright image is nearly impossible. Insufficient light has a negative impact on the image - the image is blurred (due to long exposure), "noise" appears. But we want a product photo where the details are clearly visible.
Direct sunlight is not suitable as it creates a sharp contrast between bright light and dark shadows. Do not use camera flash. In order to obtain clear and detailed photos, white paper was used as the background and a soft box was used. In addition, the soft box can be replaced with an adjustable light source.
The general background color is white. But there are exceptions: if your website has a mostly white background and your images have a white background. In this case, the photo will lose its borders.
Shoot in a unified style
This will make the product photos in the online store look similar. This means they must have similar lighting, size and background. A unified style allows you to achieve a consistent and neat look throughout your online store and makes it easier for customers to view your products.
Take photos from different angles
Before purchasing, customers want to know the product in more detail. This means it's best to upload multiple product photos in high resolution, where you need to take photos of individual elements or keep objects as close as possible.
Using macro photography is a good solution. The advantage is obvious - being able to learn more about the product.
Show the actual size of the product
Upload some photos of the product in use. For example, if you are selling household items, you can take photos indoors. If selling accessories, use friends as models so buyers can better understand size and functionality.
Showing the use effects in usable products can improve sales results to a certain extent.
Using natural environments
There is nothing better than displaying new and unusual products. Take photos from unusual angles, use your surroundings, and look for unique product pre sentations.
Take the time to find the right natural light, use a consistent background, and view the same image from different angles and in different environments. Take multiple shots of the product, get creative! You don’t have to pay the high cost of product photography, and you can take beautiful product photos by yourself.
