Advertising light box design
When we walk in the streets and alleys of the city at night, we can often see rows and rows of dazzling light boxes, reflecting into our eyes. eye. It is an advertising product, and it also constitutes the urban landscape in a certain sense. So what kind of light box can attract our attention and achieve a satisfactory advertising effect? So the editor will analyze some relevant knowledge of light box design from a professional’s perspective!
Decent plane
First we need to design the light box The advertising of light boxes generally achieves an advertising effect through the graphic design of some luminous bodies. In the graphic design of light boxes, graphics are a very important part of the light box design. Most of the light boxes are placed outside the store, so like other outdoor advertisements, they can make us achieve a strong attention effect in an instant. Therefore, when we design the pictures and texts of the light boxes, we must pay attention to one thing. Visual impact without forgetting the truth. If the flat effect of the light box is too small, more content cannot be introduced. Then we require that the advertisements on the light box must be very concise and clear, so that people will feel very amazed after seeing it, and they will never forget it the second time they look back.
The picture is neat and tidy
Next is the light box The picture effect is good, because most of the pictures in the light box are made of some glass or some new materials. Therefore, we should not choose a variety of colors as a combination. If there are multiple colors, it will not only increase the production cost, but also affect the advertising effect, which will be counterproductive. We only need to choose one or two or three colors, and the picture of the light box must maintain a bright effect, which can attract people's eyeballs and provide visual stimulation, so that people can attract people to observe the advertisements on the light box.
The text is concise
At the same time, in terms of advertising and design of light boxes, we generally do not use too much text, because first, too much text is difficult to design , Second, it is not easy for people to remember after reading it, so we must remember that text is the soul of light box advertising, and we must seize a good idea? Only by using a catchy slogan can our light box be remembered by people. And in terms of the shape design of characters, because there are many forms of Chinese characters in China, when we use characters, we must pay attention to keeping up with the trend of the times, making it look scientific and concise. At the same time, we must pay attention not to have typos, so even if it causes Onlookers, that is also a source of laughter.
The above is some relevant knowledge about light box design compiled by the editor. As a carrier of advertising, light boxes involve a lot of knowledge. So if we want to design a light box, we can make some simple combinations based on what the editor has said above. If we want to have a deeper understanding, we can also log in to Tubatu.com, where there are also There will be more details.
Inkjet printing and photo printing are widely used in the field of advertising production, and they each have different characteristics and applicable occasions.
Inkjet printing is usually used to produce large-scale advertisements, such as shopping mall floor advertisements, fence advertisements, etc. Its advantages are bright colors, realistic images, and the ability to produce large-area advertising effects. The color mode of inkjet printing images is usually CMYK, and it is required that there cannot be a single black value in the image, and CMYK colors must be added to form a mixed color.
Photography is more suitable for the production of small advertisements, such as light boxes, roll-up banners, X-display stands, etc. Its advantages are high image clarity, bright colors and high degree of restoration. For some advertisements that require detailed pre sentation, such as portrait photography, product detail display, etc., photos can better show the details and texture.
If you need to produce some advertising light boxes that are smaller in size and have more detailed content, such as portrait photography, product detail display, etc., it would be more appropriate to use photos. But if what needs to be produced is shopping mall exterior walls, large shopping malls, billboards on highways, etc. These large billboards that can be viewed from a distance require inkjet printing.